ROADS Fragrances are created in partnership with some of the most highly regarded perfumers in the industry. The process takes nearly a year of work to fine-tune the exact scent from each brief. During that period, every element is refined to produce the highest of standards, resulting in a complex and multi-layered scent.
It is the briefs, however, that have been the most innovative element to how fragrance creation is approached. Each of our fragrances is based on a specific theme. The theme could be a person, an emotion, a natural phenomenon, a geographical place, a state of mind or a period in recent history.